Essential Financial Strategies.
Rebrand and rollout of new brand across stationery, web and social.
The Project
Client: EFS - Essential Financial Strategies
Project Brief:
Essential Financial Strategies engaged me to create a new brand identity and roll it out across key client-facing touchpoints. The objective was to design a modern, professional visual system that builds trust while reflecting the clarity and confidence expected within the financial services space.
The project included brand identity creation and the translation of that identity across print, digital, and environmental assets — ensuring a cohesive and recognisable presence everywhere the brand appears. I also created a webiste and lead gen strategies using Squarespace.
Turnaround Time: 3-4 weeks.
Project Deliverables:
Brand Identity Design, Logo & Visual System Creation, Stationery Suite Design, Event Banner & Large-Format Collateral, Squarespace Website Design & Build, Brand Rollout Implementation, Visual Consistency Guidelines, Ongoing Design Advisory
Key Outcomes:
Delivered a professional, cohesive brand identity that strengthens Essential Financial Strategies’ market presence. Created consistent visual communication across print, events, and digital platforms. Established a scalable foundation that supports long-term brand clarity, recognition, and trust.
Brand Identity Design, Financial Branding, Squarespace Website Design, Stationery Design, Event Branding, Visual Identity System, Corporate Branding Australia